the best beer today and tomorrow

Contact Us

Regular Hours:

    Mon. - Thurs.
       8am -9pm 
   8am - 9:45pm
noon - 6:30pm...ish



Jakes Discount     Liquors and Wines
96 North St. (rt 34)
Auburn, NY 13021 

 * We're located right up the street from The Holiday Inn, and around the corner from The Hilton Garden Inn !

Phone: 315-253-8512


    we now
accept AMEX!

"Try some new wine...it will be fine!"

Welcome to Jake's Discount Liquors & Wines

JAKE'S DISCOUNT LIQUORS & WINES is a small personal family run business operating for over 50 years . Our philosophy is  to offer unique and diverse wines and liquors at every price point. . We are always searching for everyday and special wines and liquors for your enjoyment. Some you will recognize, while most will be new and exciting to you!  Our inventory is always growing and changing, and we will happily search for your special requests. We will even deliver to your home or business!

"You have to be Different, Great or First"  ~ Loretta Lynn



all 750ml                                      $5.99

or assort your favorites      2/$9.99

case price(12bottles)            $49.99




Jake's Wine Rack Sampler .................................................. $5.99 each or 2/$9.99 (750ml)

Tinga Merlot

A sophisticated garnet color. On the nose, mixed red berries with a hint of

oak. The palate has cherries and ends with a smooth vanilla finish.


Reyneke Cabernet Merlot

This Cabernet and Merlot blend has a  palate shows a lively red berry 

freshness with some good structure and a well-rounded finish. This is a

big wine in terms of mouth feel and fruit.


El Gato Negro Malbec

Deep red color with intense violet tints. Fruity aromas, full of blackberries,

blueberries and plums define the nose. A soft, rich mouth-feel with sweet,

subtle tannins, lead to a round, lingering finish.


William Hardy Langhorne Creek Shiraz

A full-bodied red wine with intense fruit flavours of fresh blackberry

& mulberry accompanied by rich black pepper & vanilla spice.

Lindeman's Bin 99 Pinot Noir 

Nice easy drinking pinot. Light ruby color in the glass. Aromas of rich raspberry

and blueberry notes. The flavors are darker and deeper than the nose. Dark cherry,

blackberry and raspberry flavours and nice medium acidity and firm tannins.


Parla Red Blend

This red blend from California has rich, dark blackberry and cherry fruit

aromas are propped up with a touch of tobacco leaf, and a dusty minerality.

The wine is full-bodied with a warm and mellow finish.


Place in the Sun Sauvignon Blanc

Aroma: Upfront passion fruit and stone fruit on the nose.  Palate;

Well-balanced with good structure on the palate. Lots of passion fruit

and hints of guava on the palate.

Peter Brum Spatlese Riesling
This reisling from Germany is a fruity and mellow white
wine with a good balance of fruitiness and acidity.

Parla Pinot Grigio

This Imported wine from Italy a fresh, clean fragrance that is 

followed by a crisp, refreshing flavor with hints of citrus fruits.




                       Jake's Wine Rack Wines

      available for only $5.99 each (750ml.) or 2/$9.99,

                  case (12 bottles) price $49.99


See more specials at 4 Wine Lovers or $5.99 Wine Rack


Liquor Specials


Dr. Mcgillicuddy's Apple Flavored Whiskey

Honey, Blackeberry, Peach & Apple

30% ABV. ... These fine, smooth whiskeys come in four distinct flavors, all of which are a very quaffable 60 proof, making them perfect to mix with other liquors. The apple flavor is crisp with just a hint of tartness, while the blackberry flavor is deeply fruity and intense.













View More Liquor Specials